Zansa › Answers › Retail and e-commerce
Retail and e-commerce: 14 answers
Plain-language answers on retail and e-commerce for small and mid-sized companies, from Zansa.
- How do I calculate gross margin by sales channel for an online and physical retailer?
- What is stock cover and how do I calculate it for my shop?
- What is sell-through rate and how is it calculated in retail?
- How is e-commerce conversion rate calculated and why is it often misread?
- How do I calculate return rate and what does it tell a retailer?
- How do I reconcile Shopify orders, POS sales and the accounting ledger?
- What is customer lifetime value and how do I calculate it simply?
- What is GMROI and how does it help a retailer judge inventory?
- How do I measure average order value and avoid being misled by it?
- How do I calculate customer acquisition cost and payback period for an online store?
- What is inventory turnover and how should a small retailer interpret it?
- What is repeat purchase rate and how do I measure customer retention in retail?
- How do I measure stock shrinkage and stock variance in a retail business?
- What does a retail and e-commerce analytics dashboard from Zansa include?